Privacy Policy for Varikattheritage.com
1. Introduction
At varikattheritage.com (“we,” “us,” “our” or “Website”), your privacy is of paramount importance to us. We are committed to protecting your personal data and upholding your rights under applicable data protection laws, including but not limited to the General Data Protection Regulation (EU) 2016/679 (“GDPR”) and the California Consumer Privacy Act of 2018 (“CCPA”). This Privacy Policy outlines how we collect, use, disclose, and safeguard your information when you use or interact with our Website. We adopt a privacy-first approach and strive to ensure that the personal information you provide or we collect is handled with the highest standard of security and transparency.
2. Scope of Policy and Data Controller Role
This Privacy Policy applies to all visitors, users, and customers of varikattheritage.com and governs the collection and processing of personal data through your interactions with the Website. For the purposes of applicable data protection legislation, Varikattheritage.com acts as the “data controller,” meaning we determine the purposes and means of processing your personal data. If you have questions about how your data is processed, please contact us at [email protected].
3. Categories of Data Processed
We may collect and process the following categories of personal data:
a. Usage Data:
Information about how you use the Website, including IP address, browser type and version, time zone setting, pages visited, previous referral URLs, and interactions with site elements.
b. Account Data:
Data provided upon registering an account or initiating a transaction, including your full name, billing and shipping addresses, email address, and telephone number.
c. Profile Data:
Information related to your behaviors and interactions on our platform, such as purchase history, saved items, product preferences, and browsing behavior.
d. Communication Data:
Records of your correspondence with us, including customer service requests, live chat history, email inquiries, and feedback submissions.
e. Technical Data:
Device and system-specific information such as device model, operating system, browsing plugins, screen resolution, and language settings.
f. Transaction Data:
Details of transactions made via the Website including payment method, transaction ID, product or service purchased, purchase date, and shipping and delivery data.
g. Preference Data:
Data derived from your indicated interests, marketing communication consents, opt-in/opt-out preferences, and survey responses.
4. Legal Bases for Processing
We process personal data in compliance with applicable legal bases, including:
– Consent: Where you have given explicit permission for processing your data (e.g., subscribing to marketing emails).
– Contractual Necessity: Where data processing is necessary for fulfilling a contract you are party to (e.g., product purchase and delivery).
– Legal Obligation: To comply with legal or regulatory obligations.
– Legitimate Interests: Where processing is necessary for our legitimate business interests, provided that such interests are not overridden by your data protection rights (e.g., fraud prevention, internal analytics, website performance monitoring).
5. Your Rights
Subject to applicable law, you have the following rights in relation to your personal data:
– Right of Access: Obtain access to the personal data we hold about you.
– Right to Rectification: Correct inaccurate or incomplete personal data.
– Right to Erasure (“Right to be Forgotten”): Request the deletion of your personal data.
– Right to Restriction: Restrict the processing of your personal data under certain conditions.
– Right to Data Portability: Receive your data in a structured, commonly used, and machine-readable format and to have that data transmitted to another controller.
– Right to Object: Object to processing for direct marketing or where processing is based on legitimate interest.
You may exercise your rights by contacting us at [email protected]. We will respond to all such requests in accordance with applicable data protection laws.
6. Security Measures
We employ a layered approach to safeguarding your personal data. This includes:
– Encryption: All data transmissions are encrypted using industry-standard SSL/TLS protocols.
– Access Controls: Internal access to your data is strictly controlled through authentication mechanisms and role-based permissions.
– System Backups: Regular data backups ensure resilience and data restoration in case of system failures.
– Staff Training: Personnel handling sensitive data receive ongoing training in data security and data protection policies.
7. International Data Transfers
Where we transfer personal data outside of the European Economic Area (EEA) or other jurisdictions with data transfer restrictions, such transfers are conducted pursuant to EU Standard Contractual Clauses or comparable legal mechanisms, ensuring an adequate level of protection compatible with applicable legal requirements.
8. Data Retention
We retain personal data only as long as necessary to fulfill the purposes for which we collected it, including for legal, accounting, or reporting obligations. Retention periods per data category include:
– Usage and Technical Data: up to 12 months.
– Account and Profile Data: for as long as your account remains active and for a period of 5 years thereafter.
– Transaction Data: retained for 7 years to comply with tax and financial regulations.
– Communication Data: retained up to 3 years from date of last contact.
– Preference Data: retained until revoked or updated by the user.
Upon expiration of applicable retention periods, we take appropriate measures to securely delete or anonymize the data.
9. Cookie Policy
Varikattheritage.com uses cookies and similar technologies for various operational purposes. These include:
– Essential Cookies: Necessary for the Website’s core functionality, including login and transactional assurance.
– Functional Cookies: Support enhanced functionality, like language selection or remembered preferences.
– Analytics Cookies: Collect aggregate statistics about user behavior to improve site functionality and user experience.
– Performance Cookies: Monitor site performance to identify technical issues and optimize load times and responsiveness.
10. Cookie Management and Compliance
In accordance with GDPR and CCPA, visitors are provided clear opt-in/opt-out cookie management tools via our cookie banner and settings module. You may also manage cookies via your browser settings. Your continued use of varikattheritage.com implies consent to our use of cookies unless previously indicated otherwise.
11. Children’s Privacy
We do not knowingly collect data from children under the age of 13. If we become aware that data from a minor under 13 has been collected without verified parental consent, such data will be promptly deleted. If you believe we might have collected information from a child under 13, please contact us at [email protected].
12. Policy Updates
We reserve the right to amend this Privacy Policy to reflect changes in law, data practices, or service features. Any material changes will be communicated through the Website and, where appropriate, via direct communication channels. We recommend you periodically review this page for the latest information on our privacy practices.
13. Contact
For any questions, requests, or concerns regarding this Privacy Policy or our data handling practices, please contact us:
Email: [email protected]
We maintain a strong commitment to protecting your privacy and complying with applicable data protection laws. Should you require further assistance or wish to lodge a complaint, we encourage you to reach out to us directly at the above contact address.